Give back schemes at Victoria Centre Article
Give back schemes are available in a number of retailers in the centre below you can find all the unique offers.
Levi’s
The iconic denim retailer, situated on the lower mall, offers owners of Levi’s jeans the option of free length alterations, a jeans-to-shorts and repair service and customisation with patches or prints, making an old pair of jeans feel brand new.
Alongside its Tailor Shop services, which uphold the ethos of ‘Repair. Reimagine. Recycle’, the Levi’s website also offers tips and advice for DIY upcycling.
River Island
The Take Back Scheme at River Island, also situated on the lower mall, allows shoppers to donate a minimum of three items of clothing from any brand, returning them to any store. Once the clothes have been received in-store, River Island’s team check each item to ensure they can be resold or recycled by its partner, Reskinned.
To say thank you for giving pre-loved clothes a new home, shoppers at River Island will receive a £5 gift voucher per donation to redeem off a £40 shop.
White Rose
By only housing pre-loved items, White Rose has a distinct goal to reduce fast fashion’s impact on the environment, reducing waste and encouraging shoppers to repurpose clothing.
As well as any of its stores across the East Midlands, its Victoria Centre store, located on the upper mall, accepts donations of any item of clothing in-store or via home collection or, if further afield, through its postal donation service.
The Perfume Shop
Victoria Centre is home to the Perfume Shop’s very first multi-brand fragrance refill station, meaning customers can easily reuse and refill their existing perfume bottles, reducing waste while also saving money.
This station has been designed to meet increasing customer demand for environmentally friendly options, with 71 percent of people more likely to buy a product if it is reusable.
Boots
The global cosmetics industry generates over 120 billion units of packaging every year, most of it not being recyclable, so retailers are having to find new ways to do what they can to reduce this.
Thanks to advances in technology, cosmetic giant Boots, launched its Recycle at Boots scheme where shoppers can bring five empty beauty, health, wellness and dental products – from any brand – to a Boots store in return for 500 Advantage Card Points.
So far, Boots has recycled over 1.5million items since launching the scheme back in September 2020.
Participants can also track how many empties they bring back and see the positive impact they are having on the planet.
John Lewis & Partners
With approximately 30 percent of unwanted clothes ending up in UK landfill sites and only 14 percent of cosmetic packaging actually making it to a recycling plant, it is clear something needs to change. John Lewis & Partners, situated on the lower and upper mall, has a plan.
Any My John Lewis member can get rewarded for returning empty beauty items or pre-loved clothing to a John Lewis & Partners store as part of the retailer’s BeautyCycle and FashionCycle.
Simply taking five or more clean, empty cosmetic products to any of its beauty counters, or five or more items of pre-loved clothing to its fashion counters, members can get £5 off a £50 Fashion Rental spend or £5 off a £50 B-Corp-certified beauty brand spend in-store.
Too Good To Go
As almost a third of all food produced for human consumption ends up as waste, schemes have been put in place for food retailers that offer shoppers the chance to bag leftover produce for free.
Too Good To Go is a national scheme where its app users can pick up unsold goods to stop it going to waste for brands including Costa Coffee, Tortilla, Krispy Kreme, Muffin Break and Birds Bakery – all which can be found at Victoria Centre.
As a large shopping centre, with lots of different retailers, we are always looking for ways we can reduce waste and make the running of the centre more sustainable. In 2023, we recycled a huge 266,553 tonnes of waste onsite, which is the equivalent of just over 38,000 male African elephants – and we’re committed to doing even more, with the help of our retailers.
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